Our mission
About the company
Turning investment ideas into action
Uliaa is creating a marketplace where investment professionals and financial creators can turn their ideas into usable strategies—and where investors can discover, understand and make those strategies their own.
Why we exist
Investment knowledge is everywhere.
It lives in conversations, news, podcasts, videos, professional research platforms and portfolio management systems.
But turning an investment idea into an actual portfolio is still unnecessarily difficult. Many sophisticated tools are still simply unavailable to retail investors. The knowledge, analysis and tools needed to act on an idea often live in completely different places.
Uliaa is being built to connect them.
We want to make the journey from discovering an idea to putting it into action clearer, more transparent and more accessible.
Our ambition
Every investment strategy. Every professional tool. One marketplace.
Shared by the community. Put to work with one click.
What we believe
Investing should be for you.
There is more than one way to invest
People have different goals, circumstances and views of the world. Investing should embrace those differences.
Understanding should come first
Choosing a strategy should start with understanding why it works, how it works and how it compares with every other option.
Knowledge should be actionable
Professionals and financial creators should have a way to turn their expertise into strategies that people can move beyond appreciating—and actually use.
Your money should stay yours
Technology should give investors greater understanding and control. Your investments should remain in your own account, and you should remain in control of all decisions made for your portfolio.
What we’re building
One connected investment journey.
Uliaa is creating a community where individual investors, financial creators and investment professionals can learn, explore and deepen their understanding, then put it to work through trading and automated portfolios.
Beneath the marketplace is a deep-tech foundation, not simply a sophisticated portfolio management system. Uliaa brings together novel type systems, theorem proving, artificial intelligence and an autonomous reasoning engine that can turn high-level, goal-oriented financial advice into intraday auto-trading algorithms that can be shared on our platform while keeping the sensitive implementation details private.
Discover ideas. Understand them. Put them to work.
See how different strategies approach the market, compare their thinking and choose what fits your goals.
Explore investing →Turn your knowledge into actionable strategies.
Build and publish structured strategies, grow an audience around your thinking and create new value from what you know.
Explore publishing →Founding team
The people building Uliaa.
FOUNDER / CEO / CTO
Patryk Zadarnowski
Patryk invented Uliaa’s core technology and has led its research and development for nine years. He brings 14 years of fintech experience and holds a PhD in theoretical computer science from the University of New South Wales.
LinkedIn →FOUNDER / CEO / COO
Nathalie Yoke Maboa
Nathalie created the Uliaa marketplace concept. With a degree in communications, she brings expertise in social media, retail marketing and sales.
LinkedIn →Where we are today
Still building. Already thinking bigger.
Our parent company, Uliaa Holdings Pty Ltd, was incorporated in New South Wales, Australia in February 2023. Its Australian Business Number (ABN) is 81 665 989 597.
Uliaa is currently under development and in closed beta as we prepare the platform for launch. We are actively working with financial professionals and financial content creators to prepare the initial launch content for the platform.
What started as a personal project has grown into a much larger idea: a marketplace where investment knowledge can become something people can understand, personalise and use.
Help shape what comes next
Join us early.
We’re building Uliaa with investors, professionals and financial creators in mind. Join our early-access community and help us create a better way to discover and use investment strategies.
Early adopters will receive exclusive discounts and lifetime recognition as Founding Members on the Uliaa platform.